BBA

Degree Course from Bangalore University

Logistics

Vision

Provide academic excellence and value-based education to create professionals for a better tomorrow.

Mission

  • To provide contextually relevant management education, and prepare them for higher education in Management Studies
  • To give a global perspective through value-based education for social transformation.
  • To train the students with required skills and competence for employment both in the domestic and global market
  • To promote and emphasis on experiential learning and skill-based learning in the areas of management

About the Course

Bachelor’s programme in Business Administration teaches students how to provide managerial solutions for daily organizational issues. Students will explore methods of enhancing a company’s performance through efficient management and mainstream marketing. They gain knowledge of business practices and processes besides gaining complete knowledge about the recent market developments.

A candidate shall be awarded the Bachelor’s Degree in Management (B.B.A.) after the successful completion of the course that lasts for three years and an Honours in B.B.A. after 4 years. The B.B.A.programme covers all the functional areas of business including Accounting, Finance, Production, Marketing, Industrial Relations, Law, Business Ethics, Business Strategy and Human Resources Management.

Job Opportunities

Finance Manager, Business Administration Researcher, Human Resource Manager, Business Consultant, Marketing Manager, Entrepreneur, etc.

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Program Highlights

  • SAMVRUTHA – Intra Collegiate Fest
  • LEADVISION – Inter Collegiate Fest
  • INTRANSITIVE – Management Exhibition
  • MUNCH FAIR – Food Carnival
  • HERALD-INTERACTION – Guest lectures on emerging topics in Management
  • Industrial visit/internships
  • Bridge courses in Accounting and Business Mathematics
  • Small scale Industrial Visit Report
  • Community Service Report
  • Case Study Analysis
  • Preparation of Business Plan for Start-ups
  • Field Study Report
  • Employability Skills Training (Aptitude and GD Training)
  • Ability Enhancement Course
  • Management Club
  • Management Lab
  • Paper presentations by students
  • Participation in Management Fest
  • Placement training – interview skill, group discussion, resume preparation
  • Placement assistance – campus placement drive and campus interview

Specialisations  – Logistics

Gamification This course provides students with the opportunity to study the impact of gamification in a blended setting. Students will learn basic game theory, explore elements of gaming that can be added to existing courses and to apply the characteristics of a successful gamified course. The end product is a gamified course outline that can be put to use immediately.

Upon completion of this course, students will be able to: Develop a conceptual understanding of game theory, explore some common elements of games, apply gamification strategies to the classroom.

Program Highlights

  • The course presents the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges.
  • Its main focus is on the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively.
  • In this module, we’ll look at what gamification is, why organizations are applying it, and where it comes from. While there isn’t universal agreement on the scope of the field, a set of concepts are clearly representative of gamification.
  • The course also explains why the concept of games is deeper than most people realize, and how game design serves as a foundation for gamification.

Learning Outcomes

  • Develop a conceptual understanding of game theory
  • Explore some common elements of games
  • Apply gamification strategies to the classroom
  • Design and deliver a gamified lesson from an existing unit of study

Logistics Syllabus

Duration: 70 hrs theory + 30 hrs practical

UNIT I: INTRODUCTION

Introduction – Definition of Gamification – Why Study Gamification – History of Gamification – Game Thinking – Game Elements – Examples and Categories – Gamification in Context – What is a Game – Games and Play – Video Games- Just a Game?

UNIT II: GAME ELEMENTS

Why Gamify- Think like a game designer- Design Rules – Tapping the Emotions – Anatomy of Fun – Finding the Fun – Breaking Games Down – The Pyramid of Elements -The PBL Triad – Limitations of Elements.

UNIT III: THE DESIGN PROCESS AND GAMIFICATION IN PERSPECTIVE

Objectives and Behaviours – Players – Activity Loops – Fun and Tools – Taking Stock – Is Gamification Right for Me – Design for Collective Good – Designing for Happiness.

Pointsification – Exploitation ware – Gaming the Game – Legal issues – Regulatory issues -Beyond the Basics – Inducement Prizes – Virtual Economies – Collective Action – The Future of Gamification.

UNIT IV: GAMIFYING YOUR CLASSROOM

Gains and retains learners’ attention (engages and entertains) – has a competitive narrative – clearly defines policies and procedures – has flow (tasks and rewards are achievable but challenging)- provides fast feedback, and teachers’ learners the content.

Resource exploration:

  • Article: ISTE – “5 Ways to Gamify Your Classroom” (2020)
  • Article: Ditch That Textbook – “20 Ways to Gamify Your Class” (2020)
  • Resource exploration:
  • Article: We Are Teachers – “The Teacher Report: Classroom Management Tricks to
  • Keep Game-Based Learning Running Smoothly” (Hudson, 2012)
  • Video: Tom Driscoll – “Student Perspectives on Gamification” (2013)

UNIT V: GAMIFIED LESSON SUBMISSION AND OBSERVATION

Discussion: Your Gamification Integration Experience – create a video sharing your experience integrating gamification into your BL model. – You may use Screencast-o-Matic, Jing, QuickTime, or any other video making software/digital tool that you prefer. – Provide details regarding one or all of these elements:

  • Student engagement
  • Personalization of the learning experience
  • Student achievement
  • Successes of gamification integration
  • Relevant challenges (and how you overcame them)
  • Anything else you’d like to discuss regarding your blended instructional practice
  • Once you post your video, review and respond to your classmates’ submissions and complete this form.

REFERENCES

  • C BRABHAM, Crowdsourcing, Boston 2013
  • BURKE, gamify: How Gamification Motivates People to Do Extraordinary Things, Gartner 2014;
  • F. HENDRICKS, P.G. HANSEN, Infostorms. How to Take Information Punches and Save Democracy, Springer 2014
  • LERNER, Making Democracy Fun. How Game Design Can Empower Citizens and Transform Politics, Boston (MA) 2014;
  • NORRIS, Digital Divide, Civic Engagement, Information Poverty, Cambridge 2001
  • S. NOVECK, Smart Citizens, Smarter State, Cambridge (MA) 2016
  • R. SUNSTEIN, Why Nudge? The Politics of Libertarian Paternalism, NewHaven 2014